Executed a website refresh for client Strattam Capital, a mid-sized Private Equity firm that specializes in acquiring AI-infused and SaaS-based portfolio companies throughout the United States and Europe.

Their creative brief requested a refreshed look for their website, specifically to liven up their static interface and create a more dynamic, interactive and inviting web experience for visitors. The final website incorporates a new, vibrant color palette with revitalized branding, a correctly-designed emblem, tailored web banners and iconography, individually-built landing pages, relevant member content, and templated assets for continual use, such as email and social media banners.

Additionally, they requested uniquely-designed and curated newsletters for both quarterly, company updates and a bimonthly newsletter called “The Strattam Current” that features Strattam’s Managing Partner and his latest thought pieces. These newsletters are disseminated to over 10,000 recipients, including investors, bankers, founders, and CEOs.